Unicef - ‘Ara Wade: A Vote For Children’

An integrated campaign to demand every presidential candidate to prioritise the rights of children. 

The campaign was to drive people to sign a petition through 1 main film and 3 subfilms.

The campaign was awarded one bronze award at Epica Sri Lanka.

Idea board

Unicef case study final-01.jpg
 

Main Film

Join thousands of Sri Lankans in asking ALL presidential candidates to commit now, to tackling the 6 major issues that are holding Sri Lanka's 6 million children back. https://arawade.lk #AraWade #VoteforChildren #CRC30
 

 Education film

Add your name to the Ara Wade letter now! https://arawade.lk #AraWade #VoteforChildren #CRC30
 

Malnutrition film

Add your name to the Ara Wade letter now! https://arawade.lk #AraWade #VoteforChildren #CRC30
 

Poverty film

Add your name to the Ara Wade letter now! https://arawade.lk #AraWade #VoteforChildren #CRC30
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